Projects

The brief

Design and ship, inside a 24-hour hackathon, a gamified digital experience to teach elementary and middle-school students about exoplanets — with accessibility for visually and hearing impaired users at the core.

Working web-app prototype with text-to-speech and visual gradient filters for inclusivity. Pitched as team .The_Outsiders — secured 1st place / Local Winner of the H-FARM campus.

The brief

Build a strategic marketing and communication campaign for the HUGO and BOSS kids' lines — find new touchpoints and a contemporary tone of voice to reach parents and position the premium line inside children's fashion.

Integrated strategic communication plan: digital distribution channels, creative advertising concepts and activation proposals to lift brand visibility and market appeal of the kids' collections.

The brief

Devise a multimedia communication strategy to raise awareness about intellectual property — educate consumers on the risks of counterfeit goods and promote originality and conscious consumption.

Wrote, shot and produced a short film built around the concept of 'being authentic' — emotional storytelling plus educational messaging, delivered as a digital/social-ready creative asset.

The brief

Design the Italian launch strategy for Sarti Rosa, intercepting new youth trends around the aperitif hour through physical and digital experiences.

Integrated launch plan centered on experiential marketing — a network of exclusive Pop-Up Stores and regional events, plus a visual positioning strategy to make Sarti Rosa a new benchmark for youth aperitifs.

The brief

Build a strategic marketing plan to promote Isybank's digital banking services to Gen Z and Millennials — translate traditional finance into engaging value propositions on platforms native to young people.

Integrated digital marketing and communication strategy that redefined the banking narrative for under-30 consumers — proposals to boost organic engagement, brand trust and new account conversions.

THE BRIEF

Concept, shoot, and edit short- and long-form video—interviews, brand stories, event coverage, and personal cinematic pieces. Most client work was delivered through FARMEDIA, a student-led creative agency, producing content for external brands.

THE STACK

Hardware: Sony a6300, fixed & zoom lenses, professional tripod, and lavalier mics. Post-Production: Adobe Premiere Pro, DaVinci Resolve, and CapCut Pro.

The brief

Plan, coordinate and execute multimedia content creation, social storytelling and commercial promotion for multiple clients inside the FARMedia student agency (later merged into LUMINA).

SANDONAUTO — creative direction and operational management of the Instagram page: editorial calendar, photography and on-site video during corporate events. Camping Village Mediterraneo — multimedia shoots and promo videos for hospitality and guest experience. H-FARM College & Business School — institutional video and campus event coverage.

The brief

A personal hobby — chasing speed and detail. Trackside motorsport sessions at Autodromo Nazionale Monza, plus lifestyle and travel frames shot and edited.

Photography it's a passion I'm sharpening shoot after shoot. A selection of frames lives in the Photos section.